SWAG… SWAG… SWAG… SWAG. This word is way overused, misused and is often misunderstood and attributed to the wrong people and things. SWAG. Probably as played out as using the word “hater” but we just can’t help it and must say it abusively in every other sentence no matter what the topic of conversation might be. SWAG. Everyone’s got swag and everything must be swagged out, no doubt. Shit is getting out of control on these streets with this swag craze. So much swag, my head finna explode. Everywhere I look I see nothing but major swag and powerful swag moves. It has invaded all aspects of life and is now a primary objective in our day to day living. The swag is immense and it’s only getting bigger. The swag waves are crashing louder than ever and the streets are feeling the effects. So many different swags it would take a team of 69 nerds about 215 years to document and classify them all. We might never be able to identify all the swags on this planet but we can damn sure do a few and share with the rest of the world. Here are some of these swagtastic individuals caught on these streets.

Swag recognize swag. This dude was half drunk at 7 pm taking slap shots at innocent pedestrians walking down the strip. Boss.

Vintage denim Johnny Blaze jacket and a brain full of good stories. Dude swagged it out a little too hard living in Van City for 11 years. East Hastings swag. So much swag that he managed to bone two bitches in one day, every other day. Real talk (according to him).

Yeah, rocking icy chains might give you some swag or whatever but rocking a red tailed Gabonese parrot is much more exclusive. Believe it or not, the parrot knew how to say SWAG!

SWAG!

Swagger on a million.

Purple camo and gold sneakers. Haters gonna hate…

OK, this dude puts some of you swagged out new school homos in to shame. Black on black mint AF1 lows, black 501 Levi’s, dope Carhart hoodie, black snap-back, a leather back pack and a emerald gold ring. WOOOOOSH. This grandfather is shitting on all you Mac Miller fans right now. SWAG DON!

Natural born swag. You can’t buy this. You can’t fabricate this or try to imitate it. You got to be born with it.

Fake fur fag swag in full effect. The swag gets funky east of St-Laurent walking down St-Catherine.

Just one of the hundreds of swaggods roaming the mountain. Mythical urban characters that defy the laws of swagger.

At first she was like meh…

But then I gave her some ultra dank cheeba…

and got her swag on stupid.

Recently there have been a lot of cross over swags going on between bitches and men. This shit be throwing a mook off guard. Lets play a game: Which one is a boy and which one is a bitch?

More cross over swag. The beard gives it away but from the back it would be a tough call.

Last contender in the game. Boy or bitch?

Jamaicans are the masters of swag. They invented the notion of it. No matter what they wear and how bummy they sometimes look, the swag is always 100.

Dancing with the wind to the swagged-out rhythm of the Sunday tam tams.

Quebec’s finest. Immaculate swag. Some people are like real life cartoons. Bump the pregnant shorty drinking a forty. Studies show that drinking while pregnant increases you child’s swag levels by 23.69%. Look it up.

Because one photo is simply not enough.

Next level swag. This is the new craze in some of the trendiest corners of Tokyo and other big cities in Japan. Dude is ahead of his time. Looks like yall need to step your swag game up.

Rocking a cane gives you major swag points, especially when you don’t really need to use one.

Very few people are on the swag levels of pimps. The modern pimp is keeping it fly with the classic matching outfit and matching gators. Also rocking a swagged out pimp cane but keeping it up to date with his modern lap top bag SWAG.

On the real, this old man has more swag than half of these new rappers. Respect the hair on his chin, young mook.

Hochelag Swag.

I don’t know who’s more swagged out, the fly Pinoy moms or the dog in the baby stroller.

This should be a Calvin Klein commercial.

This 5%er’s swag is 100% on point. Peep the mirrors in them glasses. What you know about that?

Hand made and custom. Definitely swagged out and on top of thangs. Mad props.

SWAG!

These next two flicks are to demonstrate two different swags within the chilleur category. Above is a All City Chilleur. Thick jacket, boots, a wool beanie and a matching sweater ensure you stay warm and swagged out regardless of the weather. Also, dude is holding a little greasy paper bag which indicates that he ate out and kept some for later knowing that the chilling is far from over. Lets take a look at the other chilleur.

This is a classic resident chilleur. He only goes out when the wifey forces him or when he needs to hit the dep for more smokes. He rarely likes to leave his porch where he spends most of his day smoking and chilling. Even though he does not travel much, he still keeps the swagger on high level. Clean slacks, a nice sports jacket, golfer hat and slippers. He’s even got his jewelry on. SWAG!

Matching gives you automatic swag. Some people take it a step further and match the background with their outfit as well.

Sunday swag is not to be slept on. Holy swag.

Someone in the background screamed out “SWAG” when I took this photo. True story.

Last but not least, this is the official Mook Life/NDG Mook Squad Swag. You want to be cool? You want to be down with us? You want to have major swag? You have to dress like this. Make sure to buy those same exact hats and the RUN NDG jumpies. Sneakers and jeans got to be the same too. Don’t be rocking fly swag like those fitteds with the wrong New Bals on your feet. Don’t forget to talk with a fucked up immigrant accent, even if you don’t have one. Disregard everything around you at all times and make sure to say offensive things in public in a highly obnoxious and overly loud manner. Listen to only hip hop and hate on people constantly. Do stupid things you know you will regret because it feels good at the moment. Smoke and drink in any public or private area as if this whole world is your house. Disregard bitches and make money. Most importantly, do you. Don’t let anybody dictate your swag. Don’t fake the funk or be on the next man’s pee pee. Keep it real and swag will be granted. SWAG!!!!!!




June 6th, 2011 at 9:40 am
Haha good good. Parrot swag, holy swag, cheeba swag. Queen mAry Camo swag. Suck my SWAG!
June 6th, 2011 at 9:45 am
Swag
Swag
I almost just threw up my Cheese Eggs when I seen that parrot shit.
Swag
June 6th, 2011 at 11:44 am
awesome post XD i very liked the finish comment XD prop for the black dude swagging in the metro XD
June 6th, 2011 at 12:47 pm
No doubt. Thank you for the kind words. Big shot out to Mooksy Collins for them 5%er flicks. Money.
June 6th, 2011 at 1:06 pm
The man himself Souvlaki George has harboured and employed bunch of these people.
June 6th, 2011 at 3:01 pm
HOLY SWAG DAY!!!
le pathnais dans le métro, c’est Misery?
June 6th, 2011 at 3:39 pm
xD @ XD
June 6th, 2011 at 3:58 pm
Mr. Mousatche king of the mountain.
June 6th, 2011 at 5:46 pm
aiiiiiiiiiyyyy bumppp des crooks rose avec des chausette noire, comme le peroquais SWWUUAAAG!
June 6th, 2011 at 8:57 pm
bump that guy with the custom mirror shirt/jacket in the metro…… one time i was in the night bus in the middle of nowhere and i heard someone dance behind me, it was like 5 am and i turned around and it was this guy!
June 7th, 2011 at 6:17 pm
Nice swag guys, just wanted to tell you that we were out side metro laurier when the girl with the bird ask us to roll her joint because she had tried to suicide herself and her hands would not roll a joint… true story.. also sad.. but we rolled her joint and she was real happy.. she is always there at metro laurier nice too see her on here.
June 7th, 2011 at 7:35 pm
Whered you guys get ndg hats? or are they custom. I want one since I have to wear a hat to work, but If im gonna invest in a hat, I want to buy a fucking dope one.
June 7th, 2011 at 7:42 pm
Missdaisy,
Let me know what size you need and I will see if we have one left. We also have a DG one in white with thick black DG embroideries.
Yo Sylo,
Damn and LOL. Did she have the bird on her shoulder when you seen her?
June 7th, 2011 at 8:52 pm
Haha, la fille dans le suit de jogging orange me fait penser à la fille des pubs de ”Y’a une rumeur qui cours”
June 7th, 2011 at 9:44 pm
super swag.. supa dupa swagg
June 8th, 2011 at 12:47 am
Iv been comin on here for some time now and i must say the content here is nothing but pure quality. Big Ups fellow mook-life creators, your shits on point.
June 8th, 2011 at 1:30 am
Word. Thank you. Where are you from Balgus?
June 9th, 2011 at 12:34 pm
i feel the same way as balgus u guys are great quality shit all the time i wish we had more people in toronto who live the mook-life
(WRITERS HERE ARE SOFT)
June 9th, 2011 at 12:39 pm
Word, thanks. If you know anybody who lives the Mook Life in TO and is willing to document and come though with quality posts, we would gladly have them post on here.
June 10th, 2011 at 2:14 pm
Word, im from the fare-west of Montreal, a small town called Hudson, one of the few english speaking towns outside the city besides the West-island. Iv said it before but mann… if i got a dime for every single post i can relate to on this site either personally or VIA friends i would be a millionaire. Especially the outro of this article, i coulda swore it was written by one of my homies.
soo stoked to see such quality coming out of my own city. Big Ups.
maybe i’ll cross you guys this summer,
bless
June 10th, 2011 at 3:15 pm
Word up. I know all about Hudson and crazy beach parties with rich white girls. All city chilleur status. Shout out to all my Rigaud Mooks. To all the mooks doing time in Valleyfield. Shout out to my ST-Laz mooks and the people keeping it gully in Dorion. Miss Dorion regulars, I see you. Shout out to the welfare mooks on 5th ave in Ile Perrot. P-town stand up. Vaudreuil kids pushing civics rocking fitteds and poppin pills like tic tacs. Keep livign the Mook Life.
June 10th, 2011 at 9:31 pm
The street sale in hochelaga this past weekend, was just filled with homeless type mooks with swagger set to a million.
June 10th, 2011 at 11:54 pm
SWAGtastic.
totally got that term down fooo sho. gonna spread that word in San Frisco! i love that loonitoon shirt. cant copy that bling!
June 11th, 2011 at 2:05 am
The Polo sneakers came from Winners am I right? Am I rrrrright?
June 13th, 2011 at 1:11 pm
SWAG DON!!!!! Love these posts
June 14th, 2011 at 5:30 pm
Yo the guy in the first pics lives right near me south of the tracks. always rocking a tennis raquet and killing it on the sul viale parking lot wall when im walking to work at 6am. ive personally seen him pick up bitches (2 to be exact)!!
dope post
June 16th, 2011 at 12:29 pm
HARD TO OFFFEND i might know of a couple fellow mooks whp could do it me personally i suck at writing mine would be wordless lol but hey if u guys are ever down to come drink party and fuck some bitches hit me up drunk white bitches for everyone toronto may be famous for hipsters but there is a few of us mooks out here
June 16th, 2011 at 12:52 pm
Haha no doubt. Thank you for the warm invite. I think I might just holler at you next time im in T. I’m guessing the email you used to comment is good?
June 16th, 2011 at 1:48 pm
ya man that email is good and ill get back to u about showing u guys how it is here i got somethinging the works
June 19th, 2011 at 10:24 am
This post is swagged out!
June 21st, 2011 at 12:24 pm
amazing post!!!
June 29th, 2011 at 5:10 pm
This post reminded me of the studded out Chrysler 300 we saw on the strip at the Araab Musik show, ha.
January 23rd, 2012 at 3:11 pm
that swagged out jacket on the metro is rocking the confederacy flag on marvin the matians helmet, im curious as to who decked that out for him.
April 2nd, 2012 at 1:50 pm
WORD
April 26th, 2012 at 11:02 pm
That black guy (with a mirror on his shirt) is the funniest person i’ve seen xD He’s always, ALWAYS high!
Anyone know what’s his name?